In the wake of Covid 19 two years ago, there was a paradigm shift in the world of marketing and business development.  Businesses were coerced shutdown and workers to work-from-home; as this became a foreseeable future norm, businesses began to divert towards marketing  their products and services digitally via social media and websites, thus, gave rise to digital marketing.  As Covid 19 persisted, many businesses realized that they could have hitherto managed their business digitally from home and with only few workers. After lock-downs, many businesses didn’t resume work since working from home became the new normal.  Unfortunately, many traditional marketing and sales professionals had to lose their jobs because their services which mainly required face to face interactions with customers were avoided due to Covid protocols.  As demand for traditional Sales and marketing experts waned, demand for digital marketing experts soared; almost every business needed ...

  Digital marketing CONSULTANT PROFILE:  I am Victor Wellrich and I live in Ghana; I have over 10 years experience in events management, traditional Sales and Marketing, 7years experience in Digital marketing, content creation, SEO, editing and graphic designing. I also offer training in Digital marketing (SEO & SEM) I have worked full time for following multinational Brands as a digital marketing strategist: Solareum incorporated based in New York, USA (e-commerce, cryptocurrency,Solareum) Face2faceAfrica.com HQ based in New York, USA (online media, events and branding) I have worked full time for the following National Brands :as a digital marketing strategist:   Holspi Engineering ( IT, software and app development, Holflix and streaming horse ) Vaal real estate Ghana ( Real estate developer) Handwriting communications and laugh 4 lives Africa (NGO) Promocount Ghana (Advertising) Gigsafric.com (advertising) DIGITAL MARKETING SOLUTIONS:  My strength lies i...

 

  Everyone who decides to buy a home for the first time would want to consider certain vital things such as payment plans, mortgage opportunities, and the desired home to buy. Just like any project, you would need to get relevant details of your ideal home before you make any move. Here are few things you should consider as a   first-time homebuyer . Save Early If you have plans to buy a house in the next 5 to 10 years, you must start saving now; first, find out the cost of your ideal house and project an upward price hike every year. Now, based on your projection, save daily and consistently till you raise enough money to pay for your down payment.  Down payment  is usually 10% of the total house price. Some developers would allow you to move into the house after paying 50% then you pay the remaining 50% in 2 trenches of 25% each within two to four months. Decide on Budget Find out how much you can spend on your ideal property before home hunting. Research on platfo...

Off-plan property is a property before a structure has been constructed on it. In other words, Buying a property before it is constructed is what Off-property is all about. The rapid growth of the real estate industry has raised the bar significantly. Most developers now offer off-plan properties for sale before construction or completion. Cost-Effective: Cost effective Getting an off-plan property is a great way to save money compared to buying a completed one. You can make a small down payment to secure your house before it is built; More so, you get to buy the house cheaper at the development stage; this is because, once inflation goes up after a period, the price of the completed house also goes up. It is advisable to start paying for a house when it is at its development level. Another perk that you get with Off-plan property is that you can easily change the layout plan of your house once construction has started. This procedure will allow you to modify the size of the living roo...

  Holspi Engineering is an IT company that seeks to use IT to solve business and social problems. Holspi's upcoming training is to empower Ghanaian youth to start businesses and be active participants of Ghana's development. According to Dr. Kojo Damptey ,  the MD of Holspi Engineering , " the training forms part of its Corporate Social Respon sibility; the streaming horse has decided to train 500 youth to start their own online business by creating online tv channels. This intervention is timely, as Ghana struggles to bridge the employment gap amongst graduates. The training seeks to provide the youth with the required skills to start a business venture and survive on returns." Training participants at the end of the training shall acquire skills on how to stream-live videos and make money from them. They would also become experts in online streaming, a fast-growing industry in the wake of content creation. Trainees, upon completion, will be provided with a free str...